Story

Infina Vodka – so much more than vodka.

The Infina story marks the journey of a few friends coming up with a wild idea and the determination to go after what they believed in. Against all odds, they have seen their dream come true. Travelers, adventure seekers and big-dreamers, it’s when coming back from a journey along the Silk Road that they started entertaining the idea to create their own vodka. Not longer after the seed planted in their imagination, it began to blossom and bloom.

Whilst travelling back in Italy, they visited an local family distillery. Located in Piedmont, where some of the best quality of wheat and purest spring water were sourced. This distillery was specialized in the art of making the highest quality wheat and starch derived products.

They mixed the pure ethanol with the fresh, unfiltered and unadulterated Alp mountain spring water to create a clean, sweet and crisp vodka. The friends then got reunited with one common goal and aspiration – to create and distribute a premium lifestyle vodka. But more than this, they wanted to create a platform from which fresh, up-and-coming, talented young artists could be showcased and celebrated. Regardless of whether it was; musicians, artists, dancers, mixologists, designers or even film-makers, the focus wouldn’t be on the art-form but the talent and the attitude.

A girl, a lost bet, determination, ingenuity and fearlessness make up so much of what Infina Vodka is today.  They wanted Infina to be about so much more than vodka. Even the logo and branding itself were envisaged to represent this concept. Infinite possibilities – boundless opportunities.

  • Max

    Bio

    Our very own mixologist extraordinaire – Max has been shaking, stirring, splashing and crashing his way towards the perfect Infina Vodka cocktail ever since his first sip – and we’re certainly not complaining!

    Likes

    The first taste of something new

    Drinks

    Infina Vodka infused with crushed Vanilla pods, add a couple of drops of Angostura bitters, shake and pour over frozen Pink-Lemonade ice cubes

    A good cocktail is like a beautiful woman – mysterious, enchanting and more often than not, a little surprising!

  • Jenny

    Bio

    Certainly the most respectable member of the gang, we’re still not quite sure why Jenny’s hangs out with us! Always dressed to perfection and the epitome of style and grace, but don’t let her appearance fool you, she definitely knows how to let her hair down when the timings right.

    Likes

    Art, design, high-fashion, creativity

    Drinks

    Infina Vodka, soda and a splash of lime

    Everything has beauty, but not everyone can see it

  • Pablo

    Bio

    We’ve all got a friend like Pablo – the first one out to a party and the last one back, but always inexplicably upbeat, chirpy and fresh. Everyone’s go-to guy for a good night out, as well as a hilarious morning after.

    Likes

    Rooftop drinks and tapas followed by dancing and shots!

    Drinks

    A Sub-Zero Infina Vodka Shot

    You’re not going to not regret not going out…

  • Catia

    Bio

    Catia’s undeniably our resident hipster – always on trend, always rocking outrageous style and undoubtedly on her way to see your next favourite band before you’ve even heard of them.

    Likes

    Street art, fashion, microblogging, music

    Drinks

    Amaro Ale – Infina Vodka, Amaro Italian liquor and Ginger beer

    Just because you haven’t heard of it, doesn’t mean it’s not awesome!

  • Khurram

    Bio

    Young, passionate and hungry – Khurram is the leader of our team. He brought Infina into this world from the ground up and hasn’t stopped talking about it since!

    Likes

    Good food, a good drink and good company

    Drinks

    Infina Vodka Martini, with a twist of lemon

    I’d rather die on my feet, than lives on my knees

  • Charles

    Bio

    Widely acknowledged brains behind the operation, if Charles hasn’t got his head buried in a spreadsheet or marketing document, he’s likely out brainstorming the next big alcopop-energy-drink crossover… watch this space.”

    Likes

    Entrepreneurship, creativity and innovation, ice hockey, Canada!

    Drinks

    Beijing Brute – Infina Vodka, Apple cider, Ginger beer, Fresh Ginger and Cinnamon

    All it takes to run a successful business is the three golden P’s – ‘Perfectly precise, planification!